Stateside Brands, maker of the popular Surfside Iced Tea & Lemonade + Vodka beverages, is expanding its portfolio with a new launch on Tuesday, March 10th. Company officials have announced their latest innovative product that sports fans must try.
The latest addition to the lineup is Super Lyte, a sports drink-inspired vodka + ade beverage brand. This drink is a smooth, flavorful sip that will leave you feeling refreshed after cooling off with your favorite sports drink.
Super Lyte is 4.5% ABV, has 90 calories, 0 grams of sugar, and no foam.
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“We are excited to build on the success of Surfside, launch Super Lyte and drive growth in this emerging segment of the spirits category,” said Clement Pappas, CEO of Stateside Brands. “We are innovative leaders and put a tremendous amount of effort into creating the best-tasting beverages in the industry.
“The initial response from our team members, distributor partners and key customers to the quality and taste has been incredible! We’re hearing very similar feedback about Super Lyte that we experienced when we first launched Surfside, which has created a lot of excitement.”
The drink will be available in more than 20 states along the East Coast and Midwest in four classic flavors. The drinks are available for $19.99 for a variety 8-pack.
super light taste
- Super Lyte, Fruit Punch: A level-up remix of the popular Fruit Punch flavor with a smooth finish that’s both nostalgic and new.
- Super Light, Orange: A refreshing, bright, vibrant citrus flavor with a modern twist for easy drinking.
- Super Light, Lemon Lime: A twist on the delicious, tried-and-true Lemon Lime flavor that delivers the perfect balance of sweet and tart.
- Super Lyte, Blue Chill: Smooth and bold flavors meet a cool, refreshing finish.
“We’ve been conceiving and developing Super Lyte for over two years after recognizing the growing trend of consumers enjoying mixing sports drinks and vodka,” said Matt Quigley, President and Co-Founder of Stateside Brands.
“As Stateside Brands continues to grow into a top-performing national supplier, one thing remains constant: our commitment to creating the best New World brands. We love how the branding and packaging come together and look forward to getting Super Lyte into the hands of consumers across the country.”
Not only will Super Lyte be available at liquor stores, bars, restaurants and retail stores upon launch, but it is also an official partner of the Philadelphia Phillies. The drink will be sold at Citizens Bank Park starting March 26.
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