Merit Financial Advisors has acquired Yeomans Advisory Group, a wealth management firm based in Marietta, Georgia, for an undisclosed amount.
The deal adds about $434 million in assets to Merit’s books.
In a statement, Merritt said the deal will enable “accelerated growth, operational stability, and support” for Yeoman.
Yeomans was founded by Randy Yeomans and is co-owned by Nicholas Yeomans.
Both will be asset managers and partners in Merit.
Their operations, compliance, and customer service teams are also included in Merit.
Randy said: “After decades of building the company, it was important to put a long-term structure in place that would better support our customers and team into the future.
“This partnership allows us to strengthen that foundation while staying true to the disciplined customer-focused approach that has guided us from the beginning.”
Nicholas added: “We look forward to becoming part of Merit’s talented and rapidly growing organization. As we continue our rapid growth in the metro Atlanta area, Merit provides a strong infrastructure and an exceptional team to partner with. Our cultures are a perfect match. Both our clients and our team will be strengthened by this partnership.”
This transaction represents Merit’s sixty-sixth acquisition. This follows the recent purchase of Glenn Inc., which added approximately $208 million in assets and established another office in Pennsylvania.
Merit is headquartered in Atlanta, Georgia and has $24.69 billion in assets under management as of January 1, 2026. The company has more than 55 offices across the United States.
Taylor Vernon, principal of Merit Management, commented: “This acquisition demonstrates our commitment to strategic growth and the continued development of our partnership with SEI.
“Yeomans has built an impressive consulting business with strong leadership continuity across generations. We are excited to support their next chapter of growth, enhancing capabilities for their clients and providing growth opportunities for their employees.”
Earlier this year, Merit acquired SSC Assets, the wealth management division of SSC CPAs + Advisors, for an undisclosed amount.
“Merit Financial Advisors buys Yeomans Consulting Group” was originally created and published by Private Banker International, a brand owned by Global Data.
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