DUBAI, UAE, March 6, 2026 /PRNewswire/ – As digital asset markets face renewed volatility and investor sentiment turns cautious, Bibit and Tether, today’s largest company in the field of digital assets, announced an extensive cooperation based on tokenized gold and launched a joint initiative “Golden Season” with more than 1 million dollars in gold prizes.
The program builds on the two companies’ long-standing collaboration in liquidity, stablecoin infrastructure and asset tokenization, reflecting a shared focus on delivering stability and real-world value to crypto investors in volatile markets.
Stand with users when it matters most
With the Cryptographic Fear & Greed Index recently reaching extreme levels of fear and Bitcoin trading well below recent highs, we believe it is time for a resolution to help investors protect their capital when engaging in digital markets.
“The real test of a platform is not how it performs in bull markets, but how it supports users during market cycles,” he said. Helen Liu, CEO of Bybit. “Through our partnership with Tether, we bring the reliability of gold to the digital asset ecosystem and offer our community practical ways to seek stability and steady income as markets recover.”
Bybit and Tether actively provide opportunities for users to protect capital, earn stable returns and gain access to one of the most reliable assets in the world – gold. “We are seeing an increase in demand for stable and yielding products amid market volatility, and millions of users are moving to diversified portfolios that include real tokenized assets.” Helen added.
Golden Season is a belief in action: instead of waiting for conditions to improve, “We believe that what our users need now is stability.” said Helen. “Markets will recover – we have no doubt about that. But in the meantime, our responsibility is to ease the pressure, provide real ways of sustainable returns, and make sure our community knows: Bibit is with them. The golden season with Tether is just that – the stability and rise of gold available to every crypto investor, right when they need it.”
A Shared Vision for Real World Tokenized Assets
Tether’s gold token, XAUT, is backed 1:1 by physical gold held in Swiss vaults, giving digital investors access to one of the world’s most secure assets of value without leaving the crypto ecosystem.
Bybit aims to deepen XAUT’s integration across trading, savings and structured income products on its platform alongside broader stablecoin initiatives planned for 2026.
Why gold, why now
Analysts note that gold outperformed many asset classes last year amid inflation concerns and geopolitical uncertainty(1). Baybit said user behavior is shifting to capital preservation and diversification, making tokenized gold a natural bridge between traditional safe haven assets and digital markets.
Golden Season includes trading bonuses, referral incentives and limited income pools associated with XAUT, which are designed to encourage responsible diversification of portfolios rather than speculative trading.
More than a campaign
Both companies are committed to transparency, stability and user protection,” Helen said. “The Golden Age is just one step in creating a more sustainable and inclusive digital financial system.”
Bybit plans to launch an additional fixed yield and RWA product of up to $10 million in March, further expanding options for investors seeking consistent income in uncertain markets.
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(1) https://www.vaneck.com/offshore/en/news-and-insights/blogs/gold-investing/gold-investing-outlook/
About Bybit
Bybit is the second largest cryptocurrency exchange in the world by trading volume, serving a global community of over 80 million users. Founded in 2018, Bybit is redefining the decentralized world by creating a simpler, more open and equal ecosystem for everyone. With a strong focus on Web3, Bybit has strategic partners with leading blockchain protocols to provide solid infrastructure and drive innovation on the chain. Known for its secure storage, multiple marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. The future of decentralized finance Bybit.com.
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